Del ChattersonSep 27, 20221 minSorry! Really?Sorry! Really? We Canadians have a reputation for always saying sorry. Sorry, we're just too polite, I guess. (At least we've stopped...
Del ChattersonMar 23, 20211 minAbuse of loyaltyAbuse of loyalty Lost to arrogance and greed Consumers can be fiercely loyal to a brand. Beyond rational explanation and impervious to...
Del ChattersonMar 16, 20212 minA test of loyaltyA test of loyalty Time for a change? (This article is based on the ideas in Uncle Ralph’s books for entrepreneurs, DON'T DO IT THE HARD...
Del ChattersonJun 3, 20162 minBe Prudent not ParanoidBe Prudent not Paranoid I was still an inexperienced young entrepreneur, so it was easy to over-react and go beyond caution and become...